Valentine’s Day is around the corner. Instead of letting a greeting card company craft your sentiment, why not write a love letter from the heart? Take a seat at your writing desk and let the words flow. We promise it will be cherished forever. If you’re not sure where to begin, here are five love letter writing tips from the folks at Hallmark.

1. Start off Right
Instead of “Dear,” why not try “My Darling…” Get creative. Nicknames are definitely allowed.
2. Offer Affirmations
What are your beloved’s best qualities? Has he or she done something lately that you’re grateful for? Mention this!
3. Look into the Future
Are you looking forward to something? Seeing him tonight? Going on that romantic vacation? Growing old together? Yep, mention that, too.
4. Finish Strong
Scrap “Sincerely,” and go all in with something like “All my love,” or “Forever yours.” XOXOXO is good, too.
5. Make it Special Delivery
Leave the love letter somewhere you know he or she will find it – like on a pillow or car seat. The element of surprise will make it more special.